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Memphis: Plastic Field
Authors
Constance Rubini and Jean Blanchaert
Publisher:
Editions Norma
Memphis: Plastic Field explores the subversive and irreverent spirit of the Memphis Group, bringing together over 150 of the design collective’s most significant objects whose bold and playful look pushed boundaries and sparked a new era in International design. Their furniture was colourful, kitsch and geometric, drawing on Pop Art, Bauhaus and Art Deco to create an entirely new aesthetic full of punch and vitality. The sensory quality of the object was prioritised over function. Materials like plastic laminate and Terrazzo, previously used in kitchens and bathrooms, were suddenly incorporated into high-end furniture, and monochrome patterns of graphic shapes and squiggly lines paired with vivid yellow became an instant Memphis trademark. Founded by Italian designer and architect Ettore Sottsass, Memphis brought together an international collective of young designers united in their desire to inject humour into the design world and shatter the codes of the 20th century. When the group debuted its first collection at Milan’s Salone del Mobile in 1981 it caused a sensation, breaking the rules of streamlined modernism and challenging notions of functionality and good taste. Memphis changed the course of design, fashion, architecture, music and film. Founding Memphis member Martine Bedin wrote: “The same obsession always; can we imagine a new world by drawing another chair, another table, another light, another vase.” Following this call to action to ‘imagine a new world’, the Memphis group invites us to reconsider, reinvent, and rebuild a new visual language for the future.

Memphis: Plastic Field

Authors
Constance Rubini and Jean Blanchaert
Publisher:
Editions Norma
Memphis: Plastic Field explores the subversive and irreverent spirit of the Memphis Group, bringing together over 150 of the design collective’s most significant objects whose bold and playful look pushed boundaries and sparked a new era in International design. Their furniture was colourful, kitsch and geometric, drawing on Pop Art, Bauhaus and Art Deco to create an entirely new aesthetic full of punch and vitality. The sensory quality of the object was prioritised over function. Materials like plastic laminate and Terrazzo, previously used in kitchens and bathrooms, were suddenly incorporated into high-end furniture, and monochrome patterns of graphic shapes and squiggly lines paired with vivid yellow became an instant Memphis trademark. Founded by Italian designer and architect Ettore Sottsass, Memphis brought together an international collective of young designers united in their desire to inject humour into the design world and shatter the codes of the 20th century. When the group debuted its first collection at Milan’s Salone del Mobile in 1981 it caused a sensation, breaking the rules of streamlined modernism and challenging notions of functionality and good taste. Memphis changed the course of design, fashion, architecture, music and film. Founding Memphis member Martine Bedin wrote: “The same obsession always; can we imagine a new world by drawing another chair, another table, another light, another vase.” Following this call to action to ‘imagine a new world’, the Memphis group invites us to reconsider, reinvent, and rebuild a new visual language for the future.

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