Gothenburg

  • Est-Open-House-Feature

    Blurring the line between real estate agent and editorial styling, the team behind Alvhem Brokerage & Interiors in Sweden present beautiful homes for sale as if they have been shot for the editorial pages of Est Magazine.

    While this two bedroom apartment in central Gothenburg, Sweden, has recently been sold, we thought you would still like to see how the über stylish Swede’s style their homes for an Open House viewing. Windows are left bare and unobstructed to allow the light to flood through while also allowing the outside scenery in. Simple green foliage is used effectively as a hit of colour against the mostly white and grey monochromatic scheme while a William Morris wallpapered feature wall adds dramatic interest to the space. Fresh, uncluttered and superbly pared back, this is what defines a beautiful campaign. Lights off and blow out the fireplace flames – this is how to sell a home. Want help to style your home? Then write to us at the email address found here and we’ll show you how…

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