In The 50th Issue of est magazine, we asked ten of the world’s most in-demand architects and designers to share their five era-defining products.
Barbara Ghidoni, Marco Donati and Michele Pasini have led their multi-disciplinary Milan studio STORAGEMILANO for more than 20 years. Their conceptual approach centres on finding new aesthetics and spatial solutions through material and form.
The Biagio table lamp, designed by Tobia Scarpa in 1968, carved from a single block of white Carrara, is an era-defining piece for STORAGEMILANO, crediting its “sublime manufacturing technique”. The design firm’s enduring fascination with how a product is made is also expressed in the Damier rug by cc-tapis design-lab. “Minimalist, it’s the result of an experimental handicraft production; the chessboard is like a virtual space and a serial repetition of the same element that creates movement,” Michele says.
STORAGEMILANO’s own Stay lounge chair takes a contemporary perspective to 1950s design references. “The slender structure contrasts with the full volumes of the cushions to appear suspended,” Barbara says. According to Marco, both the Shape coffee table by STORAGEMILANO and Tripod by George Nelson share a clean and balanced design language that translates traditional shapes.
Barbara Ghidoni, Marco Donati and Michele Pasini | Photography by Paola Pansini
